Mobile Augmented Reality » AR Lab http://www.augmentreality.co.uk/blog Augmented Reality Technology | Mobile Augmented Reality | Visual Search | AR Development Fri, 29 Jul 2011 12:34:15 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Can we increase users to your Layer? Yes, we can http://www.augmentreality.co.uk/blog/increase-users-to-your-laya.html http://www.augmentreality.co.uk/blog/increase-users-to-your-laya.html#comments Wed, 11 Aug 2010 12:04:15 +0000 Howard http://www.augmentreality.co.uk/blog/?p=189 One aspect of the Layar Development Cycle we take great care of – and we believe we are unique in that respect – is generating users / traffic. Many developers simply expect to build it and they will come. Not the case.

We have developed a series of tried and techniques for promoting layers. Have a look at what we have achieved with Funda, the largest real estate company in Holland

Traffic for the Funda Layer

Traffic for the Funda Layer

But, I hear you say, Layar is growing the number of users – so doesn’t that growth just reflect more users on the platform? No, here’s 2 reasons:

1) There are more Layers built every week – so more competition.

2) I’ll share some stats from our own, as yet un-optimized, layers:

Non-optimized layer #1
Non-optimized layer #1
Non-Optimized Layer #2

Non-Optimized Layer #2

Non-Optimized Layer #3

Non-Optimized Layer #3

]]> http://www.augmentreality.co.uk/blog/increase-users-to-your-laya.html/feed 0 Screenshots Layer (3D) http://www.augmentreality.co.uk/blog/screenshots-layer-3d.html http://www.augmentreality.co.uk/blog/screenshots-layer-3d.html#comments Wed, 24 Feb 2010 11:06:31 +0000 Howard http://www.augmentreality.co.uk/blog/?p=152 We felt bad keeping all the cool stuff to ourselves, so, our latest layer – Screenshots Layer (3D) was launched a fortnight ago. This is a collection of some of the 3D objects we have tested in our AR Lab.

The concept behind the layer is self-explanatory.  Load it up, view cool 3D objects and take screenshots. You can share the pictures via MMS, e-mail, Twitter, Facebook or just keep them to show your friends.

In the short time since launch the layer has climbed steadily up the “popular” list of  layers and is currently at 3rd position! The response has been amazing.

]]> http://www.augmentreality.co.uk/blog/screenshots-layer-3d.html/feed 4 AR Lab#02: Augmented Reality Autos http://www.augmentreality.co.uk/blog/ar-lab02-augmented-reality-autos.html http://www.augmentreality.co.uk/blog/ar-lab02-augmented-reality-autos.html#comments Fri, 08 Jan 2010 12:41:01 +0000 Howard http://www.augmentreality.co.uk/blog/?p=125 AR Lab#02: Augmented Reality Autos

“From Our AR Lab”

ar-car1

ar-car2

ar-car3

ar-car4

Every now and then we do stuff in testing that will never see the light of day….. that is, until now.

Concept:

Placing a 3D version of a new car in Augmented Reality is now possible with Layar. Couple this with an audio and video tour and you’ve got a great tool for selling autos. This is an early concept – the positioning and altitude issues seen in the screenshots can easily be ironed out in a production version.

]]> http://www.augmentreality.co.uk/blog/ar-lab02-augmented-reality-autos.html/feed 0 Lab#01: From our AR Lab http://www.augmentreality.co.uk/blog/lab01-from-our-ar-lab.html http://www.augmentreality.co.uk/blog/lab01-from-our-ar-lab.html#comments Wed, 06 Jan 2010 18:02:00 +0000 Howard http://www.augmentreality.co.uk/blog/?p=109 Every now and then we do stuff in testing that will never see the light of day.. that is, until now.
The new “lab” category of this blog will showcase these tests.

Every now and then we do stuff in testing that will never see the light of day….. that is, until now.

The new “AR lab” category of this blog will show you some screenshots of our concepts… and, maybe if there’s sufficient demand to produce it, we will.

LAB01 – The Burj Khalifa in Dubai

This is a 1:1 scale 3D model (860 meters high) of the Burj Khalifa in Dubai shown in augmented reality. The first screenshot (below) is taken 558 meters away from it.  If you walked towards it,  the true scale of this super-scraper would become clear

AR Burj Khalifa in Dubai

here it is from a little nearer:

Burj Khalifa from 72 meters

And looking up:

20100106184645

We have been exploring the possibilities of placing 3D models of new buildings on top of their construction site, it’s possible right now! Contact us now if you would like to discuss your AR building concept.

Update 10th January 2009:

Some improved screenshots:

burj1sm

burj2sm

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