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Augmented Reality (AR) is the term used to describe the combination of the real and the virtual worlds. AugmentReality.co.uk develop augmented reality applications for cellphones. By harnessing the data from your handsets' compass and GPS, our applications figure out where you are and which direction you are looking. As this happens the video display on your handset is augmented with relevant points of interest (POI) in your immediate area. This happens in real-time.

The AR applications that we have developed can be downloaded via the Layar AR browser. Layar is available on Android handsets (available from Samsung, HTC, Motorola and many more) and the iPhone 3GS: simply download it (it's free!) from the Android Marketplace or the iTunes App store. Our range of apps help people find their nearest restaurant, tube stations in London, book hotels, take a guide-less tour and many more.


What is Augmented Reality?
Augmented Reality (AR) is the term used to describe the combination of the real and the virtual worlds. We use your cellphone as the "magic eye" to view augmented reality layars. One day, in the future, we will be developing AR for headsets - but that's a couple of years off at least.



What is the Layar reality browser?
The Layar browser is a free application that enables you to view many different augmented reality applications. Layar permit 3rd party companies, like us, to develop augmented reality experiences to be displayed in their browser.



How does it work?
By harnessing the data from your handsets' compass and GPS, our applications figure out where you are and which direction you are looking. As this happens the video display on your handset is augmented with relevant points of interest (POI) in your immediate area. This happens in real-time.



How do I get the Layar browser?
Go to the marketplace (Android) or App Store (iPhone) and search for "Layar". iPhone users can also download it from the iTunes app store, here is the iTunes link (warning this link opens iTunes)



How much does it cost?
Layar and all of our applications are free to use.



What service do AugmentReality.co.uk provide?
We develop Layar applications for your business.



Why are all the applications free?
We offer Layar development services for business, this is our source of income.



Is my iPhone compatible?
The only iPhones compatible are the new 3GS (with the compass and accelerometer) with a minimum of version 3.1 of the operating system installed.



What is Android?
Android is Google's mobile phone operating system. It's used in some phones from manufacturers such as HTC (HTC Hero), Samsung (Galaxy), Motorola (Cliq), T-Mobile (G1) and more recently the Motorola Droid.



How do I download the apps?
First you must install the Layar Browser. Then you go to the Android marketplace and search for "Layar" or the same in the iPhone app store.



How do I find the applications?
Our apps can be found by searching for "augmentreality.co.uk" in the search section of Layar. Most of our apps are country specific so you need to be in a country where we have an app. Currently, that's Australia, Canada, the U.A.E, Poland, Slovakia, Czech Republic, Russia, UK & the USA

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